When these acts come to court, they are called "Criminal Sexual assault of a minor" or "unlawful sexual contact" Media always likes to sanitize their print and broadcast words, in case the kids are listening I guess. But if they used the correct terms, maybe kids would recognize that these types of acts and behaviors are in fact "criminal" and worthy of reporting to their parents, guardians and the authorities. I know if I had been told that adult masturbation of a child was "criminal sexual assault", I might have been more inclined to actually tell somebody and get something done about it when the time was right.